Jeff Bertrand

Samples and test run rolls

 

We have "tons" of samples to show you. If there is a size, shape, color or style of booklet label you need to see, we probably have it on our sample shelves. We also can accommodate requests for "test" rolls. If we have it in stock, we'll send out the sample roll free for testing.

Tiny circle foldouts

We are getting more requests for tiny circular foldouts particularly for the cosmetic industry. This piece is a 1 1/4" circle that has 5 panels folding out to 3". It goes on the bottom of a jar of foot creme. Inside, the client listed ingredients and contact information. It's a challenging piece to run because it is so small and rigid on the liner, but we have perfected the manufacturing of it.

MSDS Data-Necker for Colgate

Colgate Oral Pharmaceuticals needed a simple way to present a DFU (directions for use) and an MSDS pamphlet. Both sheets were 8 1/2" x 11 folding down to 2 1/8" x 2 3/4". We packaged them in a 3 mil. poly pouch with a 1 1/4" punch hole to snap over the cap. The pamphlets were offset printed on 40# uncoated paper.

As you can see, the pouch lays nicely on the shoulder of the bottle. Colgate didn't want the two pamphlets combined so we had to make separate inserts. There is virtually no other way to present the information given the two insert request.

Customers love the Data-Necker because it snaps on the neck and doesn't leave any sticky residue when removed.

See Data-Neckers on JH Bertrand's product page. Call JH Bertrand at 716-631-9201

How we cut costs for our healthcare customers

Please note. We do this for all customers. This letter was informing our medical accounts.

We understand that you are under severe pressure to reduce costs to maintain your margins.  The public is relentless in its pursuit of cheaper healthcare. Congress is now targeting and blaming “big pharma” and medical companies in general for many of the woes. And, shareholders want growth and earnings.

We can help. JH Bertrand is sincerely committed to helping you reduce costs. This is all done without comprising quality or service.

We can reduce your costs because we have reduced ours…

• Wide variety of constructions. Our focus on copy expansion labels allows us to offer a wide variety of constructions…from very simple to more complex. You have the opportunity to choose a lower cost construction. We don’t have a “one size fits all” solution so we can meet your price points.
• Reduced setup costs. Converters charge an hourly rate for their press time. Our press rates are 35% cheaper than industry average.
• No debt. We pay cash for our new equipment which means we have to wait longer to buy it. However, it also means we don’t have a lot of interest expense which reduces our costs. We pass the savings on to you. Since we take good care of our current equipment and modify where appropriate, we aren’t as pressured to buy the latest and greatest.
• Lower overhead. JH Bertrand has qualified partners that supply components cheaper than we could make them. We have eliminated some “traditional” departments in a printing company that are costly such as pre-press. Our streamlined business is less expensive to run. We pass the savings on to you.
• Stocked materials. We use components from our paper and adhesive material suppliers that are stocked items. They are produced in mass quantities so even smaller runs benefit from a volume discount.
• Faster delivery.  Faster shipping allows you to use slower (lower cost) freight methods. Our lead time on laminated foldouts is 11-14 working days from approved proofs.
• Make and hold. We are happy to give you volume discounts and then do releases when appropriate. We offer 6 months of storage for free.
• Reduced plate and graphics costs. Many manufacturers charge a lot for plates and prep. If your volume is large enough, we can charge 50% less than what is typically seen in the market.
• Average pricing for very large customers. If your company qualifies, we’ll give you an average price. For example, we may give you a price for XYZ construction that is good for 10,000-100,000. That will make it simpler to order and most cost effective. This smoothes out per thousand costs.

With all that said…we will still give you the quality and service you absolutely need…

What we still give you in quality…

• Serious commitment to cGMP
• Rigorous inspection of incoming and outgoing materials that includes scanning the leaflets against the approved roof
• Partitioned manufacturing in an ultra clean and organized facility
• Slower manufacturing speeds to maintain quality; we don’t run faster than we should to save costs
• Advanced vision inspection
• Cages and video surveillance
• Active pest control
• Manufacturing staff in medical scrubs
• Responsible communication. We stop and call when something doesn’t look right.

What we still give you in service….

• Friendly, easy to work with staff
• Faster delivery than industry standard
• Attention to detail
• Good communication throughout process
• Making free samples and mock-ups for your review

As you can see, we came up with a responsible list of ways to reduce our costs which in turn reduces your costs. We didn’t cut corners or reduce our margins significantly which would impact our service. We pay our people well so you get the service you need. Please call me today so we can talk more about how to reduce your copy expansion label costs. There is no charge or obligation. I look forward to your call.

Sincerely,

Jeff Bertrand

CEO

716-631-9201

Here's a letter we sent out to our medical customers. All our customers will benefit from our cost cutting ideas, but this letter was directed to our medical customers. 

We do millions of coupon foldout labels

Our customers love coupons and rebate foldout labels. We run millions every year.

We can make them in 11-14 working days from approved proofs. We offer both the plowfold inline flexo kind and the offset and marry kind. Often, we have no printing on the base. We use a clear inexpensive film with a good all purpose adhesive. The colors range from black to 14 colors and almost always four color process.

We can ink jet codes with random numbers and/or provide digitally printed pieces where each one has unique characteristics. A number of our customers supply the printing. The key word here is VARIETY. We make all shapes and sizes. See our Coupon Construction product's page.

If you need 500 to 25 million, call us   (716-631-9201)

Sticky gift cards....

The "gift card" business is growing very fast. You see them everywhere. JH Bertrand has the ability  to encapsulate the gift cards in our Mega Label encapsulation with pressure sensitive adhesive so you can stick them anywhere you want. Imagine being able to apply them to a direct mail piece or to your product. Attaching them directly to your product is a great way to ensure that your customers receive them. We supply them in roll form (as seen above) so you have the option of appying them automatically with label application equipment.

Commercial Printers-We want you!

If you are a commercial printer that serves the pharmaceutical, chemical, healthy and beauty or consumer product's markets, please keep us in mind. It is highly likely that one of your customers could use an expanded content label. You can supply us with the printed onserts. We will convert them into booklet labels. We are very good partners. We will make the process painless. And, everything we do is completely confidential. Please call us at 716-631-9201 to find out how we can collaborate. Jeff Bertrand introduces the concept to commerical printers with a 1:05 video.

Multilingual solutions for small drug products

JH Bertrand introduces our Application Note entitled: Innnovative Multilingual Labeling Solutions For Limited Space Containers. Our MMBL fits around the tightest curves and can be manufactured as small as 1/2" x 1 1/2". Please call us at 716-631-9201 for samples or email me at jeffbertrand7@aol.com.

multilingual_labeling_for_limited_space containers.pdf

Data-Necker works best for 96 paged booklet application

Johnson and Johnson needed to present 96 pages of multilingual instructions on its Cidex OPA product. They felt that our specialized Data-Necker (neck hanger) would be the most economical and easiest way to present the information on product.

A 96 paged booklet would be difficult to make into a booklet label due to its thickness. There would be less than 100 per roll creating too many rolls and cartons. It would be near impossible to apply with labeling equipment.

JNJ's supplier figured out a simple semi-automatic method of applying the Data-Necker. We bulk packed it in cartons getting almost 300 per carton which was much more manageable. We twist tied them in 50's to make inventory count easier.

Cidex used a standard PS label to identify the product and a Data-Necker to offer the supplemental information. The combination of a PS label and a Data-Necker made for an attractive and user friendly presentation.

Micro booklet labels for vials and other very tiny products

We get a lot of calls for booklets labels to fit on very small product containers. The booklet label pictured above is 1/2" x 1 1/2". It has 15 panels which translates into 30 printable pages. We used 33lb paper to make it easier to mold around small diameters. We are going to call this product "MMBL" which stands for Micro Minature Booklet Label.

Now you can add pages of multilingual, regulatory and promotional text to your smallest products.